In 2020, Thrasio partnered with Tiki Barber’s new company, Thuzio, to hire reputable talent to endorse and promote our brands. Tiki Barber is a former NFL running back for the New York Giants. I orchestrated, art directed, and produced the shoot in New York City’s SoHo where Mr. Barber shot 6 commercials for Vybe, UrbnFit, Cloud Massage, Bitly, Deskcycle, and Sky Solutions.
After the high-energy 2 day shoot, I led the creative direction for all the video edits and digital graphics for the product’s marketing materials.
Videos produced by Bennett Creative
Photography by John Smith